TALES FROM THE LAB

Tales of mind-reading magic, unbelievable collaborations, appearances and behind-the-scenes secrets shared from Professor Phelyx’s lab.

branding tools sketchbook and color swatches

Branding your business 101

When creating a voice and brand for your business, there is more to it than selecting fonts and creating a logo mark. Read more to find out what you should be doing if you are branding (or re-branding) your business. (more…)